Learn Gamification And Behavior Change From The Expert
(It’s me)
For more than a decade, I have been practicing applied game design. These are the techniques that tap into the power of play to solve problems, persuade others, change behavior, generate useful data, and teach things that are hard to learn any other way.
Many of you have been following my writings and hoping to learn a little more about how to put this into practice.
Announcing: Behavior Change And Gamification, my first course on Electives.io
In the “Behavior Change & Gamification” class, participants will delve into the intersection of game design and behavioral science.
This course explores how games can be powerful motivators and tools for influencing behavior change. Participants will learn how to thoughtfully incorporate gamification patterns into applications or processes, balancing the intricate blend of fun and technique.
Through an exploration of behavioral science fundamentals and game dynamics, attendees will discover the overlapping influences that drive engagement and motivation. Key aspects of the course include understanding the deep connection between games, play, and behavior, while learning to navigate potential pitfalls such as alienation and perverse incentives.
Participants will also explore the concepts of “white hat” and “black hat” gamification, learning when and how to apply each strategy effectively. Additionally, the course will guide attendees in identifying their users’ core drives, helping them to tailor experiences that resonate deeply.
Join this class to gain practical insights and start implementing game design solutions to enhance your projects and drive meaningful behavior change.
Join me and learn all about gamification!
To sign up for an Electives account and take my course, just follow this link:
This course is great for individuals, or for companies. If your team (design team, data team, development team, science team, or anyone) is looking to add gamification knowledge to your tool kit, I’m here to help.
Excited to take the course? Have other ideas for classes I could offer? Let me know in the comments.
Sam Liberty is a gamification expert, applied game designer, and consultant. His clients include The World Bank, Click Therapeutics, and DARPA. He teaches game design at Northeastern University. He is the former Lead Game Designer at Sidekick Health.
